Mercedes-Benz India to launch financing arm and an array of new models

The news just keeps on coming from India. Mercedes-Benz has announced its plans to launch new models within that market in hopes to continue the brands rise.
Furthermore, the Bavarian marque is to release a new car finance arm by its parent company to help customers finance the purchase of Mercedes-Benz cars.

Debashis Mitra, Director (Sales and Marketing) told IANS: "We have mapped various segments and will be launching new models in the vacant slots. The company will be launching a luxury sports utility vehicle (SUV) and models under performance segment. In the last seven months we have launched 16 products,"

He continued to state: "The luxury car market will continue to outperform the overall car market sales this year as well. The segment is expected to log around 50 percent growth this year while the standard car segment is likely to log around 20 percent growth."

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